Adam Reeds is Co-Founder and Chief Executive Officer of Ledn, a leading bitcoin-backed lending platform serving clients in over 100 countries. He oversees Ledn’s strategy and has guided the business as it expands access to institutional funding and capital-markets structures for bitcoin-backed consumer loans. He has also championed transparency initiatives including a long-running proof-of-reserves program. Under Adam's leadership, Ledn issued an industry-first, investment grade-rated ABS product bridging crypto-native lending with traditional capital markets. Before co-founding Ledn, Adam held leadership roles at Dream Unlimited, a Canadian real estate asset manager with over $15 billion in assets under management. Country of residence Cayman Islands